I've always been an early adopter.
AI and fur babies.
For more than 15 years I've brought each new wave of technology into organizations — and gotten people to actually use it. Right now, my world is focused on AI.
At NBC4 in Washington, DC, I was the station's first digital journalist, producing video and web stories when "digital" was still an experiment in most newsrooms — with work picked up by the Today Show and MSNBC. From there I led communications and new media at Meals On Wheels Association of America, where I grew its social audience from a few hundred to more than 10,000 in six months, created a television show on Retirement TV, and launched its first podcast, video studio, and CEO blog.
For the past decade-plus at AARP, I've done the same thing at enterprise scale — first shaping AARP.org and the AARP Now app as a Senior Advisor, then directing digital product portfolios, and today as Audience Management & Adoption Director. I got the marketing organization to actually use AI-enabled personalization — building governance, training, and internal communications that moved it from pilot to daily practice. That enablement helped more than double the audience engaging with AI personalization, and I built internal AI assistants to help teams adopt and be self-sufficient.
The through-line: I'm most useful right when a technology is powerful but not yet understood — which is exactly where AI sits today. The hard part is rarely the tool; it's the people. I drive adoption through change management as much as technology — a discipline I became certified in while at AARP. It means meeting teams where they are, removing the friction, and making the new thing feel like the obvious thing.